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Luminum platform + implementation for growing South African businesses
Meta Cloud API

WhatsApp conversations with real operational context

A connected WhatsApp inbox with templates, Flows, phone numbers, delivery states, consent controls and automation through Meta’s official Cloud API.

Official Cloud APITemplatesWhatsApp FormsRealtime webhooks
What changes

A connected outcome, not another isolated tool.

Handle WhatsApp as an accountable business channel, not an isolated phone session or browser automation.

WhatsApp · illustrative workspaceDemo
Website enquiryDemo customer · 1m
Order questionDemo customer · 2m
Appointment requestDemo customer · 3m
AM
Amina M.Active conversation · Demo

Can I book a consultation for next week?

Yes—here are the available times. I can also bring in a person if you prefer.

Capabilities

What WhatsApp includes

Every capability below is grounded in the current Luminum platform. Availability still depends on the enabled organization configuration and provider readiness.

Shared business inbox

Read and reply to customer conversations with realtime delivery updates.

Templates and Flows

Sync approved Meta templates and interactive WhatsApp Flows.

Service-window safety

Require an approved template outside the 24-hour free-form messaging window.

Automation and handoff

Let Customer Agents help, then hand the full conversation to a person.

Connected data

How work moves through Luminum

01
Stage 1

Capture

Complete Meta Embedded Signup and register a business number.

02
Stage 2

Connect

Meta sends inbound events to Luminum’s verified webhook.

03
Stage 3

Act

Luminum stores messages and resolves the contact.

04
Stage 4

Learn

People, Customer Agents and automations respond within channel rules.

Connected features

These capabilities share organization-scoped data and permissions with WhatsApp.

Boundaries to know

  • Meta controls business verification, template approval and messaging policies.
  • Free-form outbound messaging is limited to the active service window and opted-in contacts.
Questions

WhatsApp FAQs

Yes. WhatsApp uses the same organization, permissions, contacts, events and audit history as the other enabled Luminum capabilities.

No. Luminum enables and configures only the capabilities, providers and workflows the organization actually needs.

Make WhatsApp part of one working system.

We’ll map the customer journey, enable the right Luminum capabilities and implement the website, integrations and automations around them.

Platform discovery · Implementation scope · Clear next steps

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